Fair reflects strong category growth

11 March 2010

Once simply seen as an add-on to mainstream fashion, the accessories industry has reached new heights as a powerful category in its own right in recent years, a fact clearly demonstrated by the success of the recent bags and accessories fair Sydney.

Taking place from 14-16 February at the Exhibition Centre in the NSW capital's Darling Harbour, the fair saw participants treated to a first time occasion, with three events, comprising the bags and accessories fair Sydney and the co-located Australian Shoe Fair and Fashion Exposed, offering the widest variety of trends and products to date.

For accessories buyers, the bags and accessories fair Sydney proved a treasure trove of must-have items, promising to invigorate the retail offer for standalone accessories stores, while also comprising compelling cross selling opportunities to fashion retailers.

The bags and accessories fair Sydney boasted a multitude of established and up and coming and emerging labels. In the jewellery category, Petals Australia featured co-ordinating beads and trinkets, while Fabienne International's collection of contemporary jewellery, embellished with the brand's signature charms and stones, proved a hit with bags and accessories fair Sydney buyers. In the designer accessories segment, brands such as Iboutique and Aliss and Ena also made their mark; Iboutique with its range of fashion forward bags and accessories and Aliss and Ena with its seductive accessories offer, blending high end chic with unique styling.

Industry representatives at the bags and accessories fair Sydney cited the event as one of the strongest to date, offering unique business and informational opportunities thanks to the volume of participants, as well as an informative and insightful workshop and seminar program.

And of course, the bags and accessories fair Sydney offered the best in totes, handbags, luggage, belts, jewellery, eyewear, hats, shoes and more, fuelling continued demand for one of the fashion industry's strongest growth categories.

 

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